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Two manufacturers enter into a cooperative marketing venture
Born Free Motorcoach
HUMBOLDT, Iowa -- Born Free Motorcoach and New Horizons RV announced a cooperative venture to market and sell each other's products.

In an unprecedented move by two manufacturing entities, Born Free factory-owned stores in Florida, California and Iowa will begin selling all New Horizons line of fifth wheels, travel trailers and toy haulers. They products are expected to be on the lot by Feb. 1.

Born Free announced the opening of a factory store at New Horizon RV’s location in Junction City, Kansas in December.

Douglas Spencer, CEO of Dodgen Industries, Inc. and Born Free Motorcoach said, “We are extremely excited about the growth potential this venture may bring for both parties. From the first meeting with the executive team of New Horizons, we were impressed with their integrity, quality of product and commitment to customer satisfaction. From time to time we have been approached by customers looking for a high-end towable products, and the New Horizons product line is one we can proudly represent to compliment our motorhomes."

Phil Brokenicky, president of New Horizons RV stated: “Having the ability for our customer base to be able to see a New Horizons product without having to come all the way to Junction City, will be great for us. We have always had a large number of sales coming from the Florida and California markets, but knew that we were missing out on so many other opportunities. We will also be able to attend more RV shows and concentrate on what we do best, produce a very high-end, quality product for our customers. It is expected that all locations will have the full line of products following the January and February 2007 show season.”

Born Free Motorcoach is a wholly owned subsidiary of Dodgen Industries, Inc., a privately held company operating from Humboldt, Iowa. Dodgen Industries, Inc., also owns Dodgen Mobile Technologies, a group specializing in mobile solutions for the private sector, government and health concerns worldwide.

New Horizons RV is a privately held company, located in Junction City, Kansas. Their units are manufactured in a 40,000-square-foot facility. The RV Consumer Group has awarded New Horizons RV a Five Star Rating in the Full-Timer Towable Category – the only manufacturer to receive the distinction.