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Executive Prediction - Karen Braddy
Karen Braddy
Karen Braddy
GM, Manheim Specialty and Heavy Truck Equipment Sales

Predictions
Wholesale auctions remain a critical part of the vehicle lifecycle. Manheim remains committed to growing this segment of business nationwide, both in our physical auction lanes and online 24/7. Manheim treats their customers well, continually looks for ways to do things differently and strives for a consistent and exceptional customer experience. Manheim predicts that in 2009:

The RV remarketing segment of the business will grow 10-15 percent as repossessions increase and RV dealers look to more profitable used inventory during the credit crunch.

The number of RV units offered and sold by Manheim’s Top RV Commercial Sellers will continue to increase.

Dealer participation will increase, as RV dealers continue to view auctions as a viable secondary market. Manheim will see an increase of over 10 percent in registered dealers in 2009.

Remarketing Opportunities
For more than 60 years, car dealers have remarketed pre-owned vehicles through wholesale auctions. Auctions, one of the oldest forms of commercial exchanges, create a dynamic marketplace where bidding is fast-paced and true market value is determined with each transaction. 

By offering services such as full-service reconditioning, electronic condition reports, certification, distribution centers, title management, inspections, vehicle transportation, financing and dealer floor planning, Manheim helps customers realize the full value of their vehicles.  

Customers can also take advantage of Mobile Specialty auctions that provide convenient, onsite sales and support at any location in North America. All vehicles are sold “in-lane” or “online” via Manheim Simulcast and OVE.com. 

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