Swine flu and the RV market
I was searching through some of the “tweets” RV Trade Digest gets on Twitter and saw a posting that intrigued me.
A few fellow Twitter members had posted “tweets” about how the swine flu pandemic was one way to help promote the RV lifestyle because RVing allows consumers to travel without the being near crowds.
I think the national media exhausted the swine flu story. I am not saying swine flu isn’t a valid concern, but my question is should people be promoting the RV lifestyle based on fear of contamination?
What most people don’t realize is that 13,000 people in the U.S. die from the regular flu each year according to the Centers for Disease Control and Prevention.
Despite the swine flu being a more immediate health concern, why is it necessary to use it as a promotional tool for RVing? Aren’t there more creative ways to promote RVing such as the opportunity for consumers to build family relationships and the fact that RVing is the least expensive way to travel?
The swine flu news obsession seems to be the most recent flash-in-the-pan disease epidemic like SARS and the bird flu once were.
What are your thoughts?
Editor’s Note: If you are feeling the symptoms of swine flu stay home, wash your hands frequently and consult your physician.
