Media Kit
- Magazine Advertising
From $1,040 per issue - Rotating Banner Ads
From $500 to $1,000 per month - E-mail Blast Sponsorships
35¢ per name - E-Newsletter Sponsorships
$500 - $1,100 for one month - Webcasts
From $8,000 to $15,000 - Custom Survey
$10,500 - Ad Design
$130 per banner - Technical Specifications,
Creative Specifications and Deadlines - Cygnus Reprint Permission
Webcasts
The term "Webcasting" is used to describe the ability to use the Web to deliver live or delayed versions of audio or video broadcasts. A web cast is similar in intent to a broadcast television program but designed for internet transmission. Web casts deliver the tele-visual content right to the users desk top.
Webcasts are great for sales lead generation and are a direct communication path to talk to your prospects-live! Web casts deliver the latest tactics, innovations and training.
Exclusive Sponsor = $15,000 Co- Sponsor = $8,000
The five main reasons for considering Webcasting as an alternative or addition to existing communications infrastructure are:
1. Ease of learning. Make it effortless for your prospects to learn about new initiatives. You can reach a new audience and engage new prospects.
2. Research and Demographics. Gather data from prospects before during and after a Web cast. (Learn who attended and track their interests with Q&As and assessment/survey results.)
3. Economical. Save time and money from a production standpoint, lowering your cost per lead. (Use your existing collateral and get instant results.)
4. Be a Leader in the Industry. Improve as a more technically-advanced communicator. (Use the Web to augment your current marketing initiatives.)
5. Brand Awareness. Your product or service captures the prospects attention for approximately 30 to 60 minutes, NOT seconds.
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